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Custom E-Commerce Development When Off-the-Shelf Platforms Don't Fit
Scalable commerce architecture, AI-assisted customer experiences, and secure data infrastructure for brands with requirements that standard platforms can't satisfy.
When Standard Platforms Become a Constraint
Most e-commerce businesses start on platforms like Shopify or WooCommerce—and for many, those platforms are the right answer. Custom development makes sense when platform limitations become operational constraints: pricing logic too complex for standard tools, product data models that don't fit standard schemas, compliance requirements that SaaS platforms can't satisfy, or performance requirements that shared infrastructure can't meet.
For e-commerce businesses selling regulated products—pharmaceuticals, medical devices, age-restricted goods, or B2B with compliance obligations—the picture is more complicated. Customer data handling, payment processing, and order management all carry compliance implications that standard platforms may not address adequately.
We design custom e-commerce infrastructure for businesses where the platform is a strategic asset, not a commodity. Architecture built around your actual data model, your compliance requirements, and the scale your business is planning for.
What We Build for E-Commerce
- Custom commerce platforms — Headless commerce architecture with custom storefronts, product catalogs, and checkout flows built for your specific business model
- AI-assisted product discovery — Search and recommendation systems using retrieval-augmented approaches that surface relevant products without opaque black-box recommendations
- Order management and fulfillment systems — Backend systems for complex order workflows, multi-warehouse fulfillment, and integration with logistics providers
- B2B commerce platforms — Account-based pricing, approval workflows, and purchase order management for enterprise and wholesale commerce
- Customer data platforms — Secure, privacy-compliant customer data infrastructure for analytics, personalization, and marketing operations
- ERP and warehouse integrations — Custom integration architecture connecting commerce platforms to inventory, fulfillment, and accounting systems
Frequently Asked Questions
Custom development is the right answer when platform limitations are creating real operational costs—workarounds that consume engineering time, pricing logic that can't be represented in standard tools, or compliance requirements that SaaS platforms can't satisfy. If you're spending significant engineering time working around your platform, that's a signal worth evaluating.
Yes. ERP and warehouse integration is one of the more common requirements for custom commerce projects. Integration complexity varies significantly by system—some have well-documented APIs, others require custom middleware. We assess your specific integration requirements early and scope the work accurately.
Regulated product categories carry specific requirements—age verification, prescription validation, state-specific restrictions, and documentation obligations. We design the technical controls appropriate to your product category and compliance obligations, with audit logging and access controls that match the regulatory environment you operate in.
Yes. Not every e-commerce project requires a full platform replacement. We can add capabilities to existing platforms, build custom integrations that extend what you have, or design a migration path from your current platform to a custom solution as your requirements evolve.
When does custom e-commerce development make sense?
Can you integrate with our existing ERP or warehouse systems?
How do you handle compliance for regulated products?
Can you work with our existing Shopify or WooCommerce store?
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